The company's fundamentals are relatively healthy. Its valuation is considered undervalued,and institutional recognition is very high. Despite an average stock market performance, the company shows strong fundamentals. The stock price is trading sideways between the support and resistance levels, making it suitable for range-bound swing trading.
Score
Industry at a Glance
Industry Ranking
63 / 83
Overall Ranking
370 / 4720
Industry
Media & Publishing
Support & Resistance
No Data
Score Analysis
Current score
Previous score
Analyst Rating
Based on
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analysts
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Current Rating
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Target Price
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Upside Space
Data disclaimer: Analyst ratings and target prices are provided by LSEG for informational purposes only and do not constitute investment advice.
Company Highlights
StrengthsRisks
Harte Hanks, Inc., together with its subsidiaries, is a global customer experience company. The Company operates through four segments: Marketing Services; Customer Care, Sales Service, and Fulfillment & Logistics Services. Marketing Services segment leverages data, insight, and experience to support clients as they engage customers through digital, traditional, and emerging channels. Customer Care segment offers responsive contact center solutions, which use real-time data to interact with each customer. Customer contacts are handled through phone, e-mail, social media, text messaging, chat, and digital self-service support. Sales Services segment enables customers to optimize their go-to-market function by offering a range of outsourced services including sales process optimization, sales play development, inbound lead qualification and outbound sales prospecting. Fulfillment & Logistics segment consists of mail and product fulfillment and logistics services.
Undervalued
The company’s latest PE is -9.56, at a low 3-year percentile range.
Institutional Buying
The latest institutional holdings are 5.86M shares, increasing 20.98% quarter-over-quarter.
Harte Hanks, Inc., together with its subsidiaries, is a global customer experience company. The Company operates through four segments: Marketing Services; Customer Care, Sales Service, and Fulfillment & Logistics Services. Marketing Services segment leverages data, insight, and experience to support clients as they engage customers through digital, traditional, and emerging channels. Customer Care segment offers responsive contact center solutions, which use real-time data to interact with each customer. Customer contacts are handled through phone, e-mail, social media, text messaging, chat, and digital self-service support. Sales Services segment enables customers to optimize their go-to-market function by offering a range of outsourced services including sales process optimization, sales play development, inbound lead qualification and outbound sales prospecting. Fulfillment & Logistics segment consists of mail and product fulfillment and logistics services.