Apple Inc
AAPLToday
+0.02%
5 Days
+10.99%
1 Month
+1.75%
6 Months
+19.19%
Year to Date
+15.03%
1 Year
+46.44%
TradingKey Stock Score of Apple Inc
Currency: USD Updated: 2026-07-06Key Insights
Apple Inc's fundamentals are relatively healthy, and its growth potential is high.Its valuation is considered fairly valued, ranking 7 out of 34 in the Computers, Phones & Household Electronics industry.Institutional ownership is very high.Over the past month, multiple analysts have rated it as Buy, with the highest price target at 316.38.In the medium term, the stock price is expected to trend up.Despite an average stock market performance over the past month, the company shows strong fundamentals and technicals.The stock price is trading sideways between the support and resistance levels, making it suitable for range-bound swing trading.
Apple Inc's Score
Support & Resistance
Score Analysis
Media Coverage
Apple Inc Highlights
Apple Inc., an American multinational technology conglomerate headquartered in Cupertino, California (within Silicon Valley), is globally recognized for its expertise in consumer electronics, software development, and service provision. Founded in 1976 as Apple Computer Company by Steve Jobs, Steve Wozniak, and Ronald Wayne, the firm was incorporated as Apple Computer, Inc. a year later by Jobs and Wozniak. The company adopted its current name, Apple Inc., in 2007 to reflect its shift from computers to consumer electronics. As the largest tech company by revenue, Apple generated US$391.04 billion in fiscal 2024.
Launched to produce and market Wozniak’s Apple I personal computer, the company’s second model, the Apple II, emerged as a best-selling pioneer among mass-produced microcomputers. Apple introduced the Lisa in 1983 and the Macintosh in 1984, among the first computers featuring a graphical user interface and mouse. By 1985, internal challenges prompted Jobs to found NeXT and Wozniak to pursue other ventures, with John Sculley serving as CEO for over a decade. In the 1990s, Apple lost significant PC market share to the lower-priced Wintel duopoly (Microsoft Windows on Intel-powered clones). On the brink of bankruptcy in 1997, Apple acquired NeXT, reinstating Jobs, who revitalized the company over the next decade with the iMac, iPod, iPhone, iPad, iTunes Store, “Think Different” campaign, and Apple Store retail chain. These moves solidified Apple as one of the world’s most valuable brands by 2010. Jobs resigned in 2011 due to health issues and died two months later, succeeded by Tim Cook as CEO.
Apple’s product ecosystem includes portable and home hardware (iPhone, iPad, Apple Watch, Mac, Apple TV), operating systems (iOS, iPadOS, macOS), and services (Apple Pay, iCloud, Apple Music, Apple TV+). As a Big Five U.S. tech giant, Apple has been the world’s most valuable company by market cap since 2011, holding the title of largest manufacturing firm by revenue (2023), fourth-largest PC vendor by units, top tablet and smartphone seller globally. It became the first U.S. public company to hit $1 trillion in 2018, valued at over $3.74 trillion as of December 2024, trading as “AAPL” on Nasdaq.
Criticisms of Apple include labor practices at supplier factories, relations with trade unions, environmental impact, and business ethics (anti-competitive behavior, materials sourcing). Despite these, the company commands a massive fanbase and exceptional brand loyalty.
Analyst Rating
Apple Inc News
Samsung Stock Plummets Nearly 10%: Earnings Preview Brings Mixed Outlook, Facing Potential Technical Breakdown at $183
Samsung Electronics' share price plunged nearly 10% today, once again testing the key support level of 280,000 won.
Today’s Market Recap: Chip Stocks Recover, Broadcom-Apple Partnership Ignites AI Hardware Market, Samsung Earnings Preview Beats Profit Expectations
TradingKey - On July 6, Eastern Time, US stocks regained momentum following the Independence Day holiday weekend, driven primarily by a rebound in AI and chip stocks. Investors returned to semiconductors, artificial intelligence infrastructure, and mega-cap tech stocks, while beginning to position t
Broadcom Extends Chip Supply Agreement With Apple to 2031, Rising Over 4% Premarket
TradingKey - On July 6, Eastern Time, Broadcom (AVGO) filed a document with the US Securities and Exchange Commission (SEC), disclosing that it has reached a multi-year agreement with Apple (AAPL) to extend their technical cooperation through 2031. Under the agreement, Broadcom will develop and supply a range of custom ASIC chips for multiple generations of Apple products, including iPhone RF chips, wireless LAN and Bluetooth connectivity chips, and other networking semiconductors. Following the announcement, Broadcom's share price rose over 4% in US pre-market trading.
Apple (AAPL) Stock Price Forecast: Chinese Chip Talks Drove $300 Return - Can It Break $317?
TradingKey - Apple reclaimed $300 after reports it’s sourcing memory from blacklisted Chinese chip firms CXMT and YMTC. At $305 with Q3 earnings July 30 and iPhone 18 Pro memory up 271%, here’s the full picture.
Memory Shortage Forces Epic Apple Price Hikes: Will Product Price Increases Drag Down Shipments and Full-Year Performance?
TradingKey - On June 25, Apple officially announced its largest price hike in recent years, implementing global price increases for MacBooks, iPads, and certain smart home devices, with hikes ranging from 17% to 54%. Among them, the MacBook Air 512GB rose from $1,099 to $1,299; the iPad Air increased from $599 to $749; and the Apple TV price leaped from $129 to $199, a surge of up to 54%. Apple stated in its announcement that "the rapid expansion of AI data centers has caused an extraordinary surge in demand for memory and storage," and that the company has "never seen the price of a component rise so much, so fast." Following the announcement, Apple's stock price fell more than 6% on the day, as the market widely believed that raising product prices would impact sales volume.
World's Largest Companies by Market Value (June 2026): AI Remains the Core Driver of Growth, but Capital Flows to Upstream Chipmakers
TradingKey - As of June 2026, the trillion-dollar club in the US stock market underwent a major shakeup during the month, with the number of global companies boasting a market capitalization of over $1 trillion growing to 16. Among them, the technology sector occupies a prominent position, reflecting strong investor confidence in both the scaling capabilities and long-term growth potential of the AI industry.
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Apple Inc Info
Apple Inc., an American multinational technology conglomerate headquartered in Cupertino, California (within Silicon Valley), is globally recognized for its expertise in consumer electronics, software development, and service provision. Founded in 1976 as Apple Computer Company by Steve Jobs, Steve Wozniak, and Ronald Wayne, the firm was incorporated as Apple Computer, Inc. a year later by Jobs and Wozniak. The company adopted its current name, Apple Inc., in 2007 to reflect its shift from computers to consumer electronics. As the largest tech company by revenue, Apple generated US$391.04 billion in fiscal 2024.
Launched to produce and market Wozniak’s Apple I personal computer, the company’s second model, the Apple II, emerged as a best-selling pioneer among mass-produced microcomputers. Apple introduced the Lisa in 1983 and the Macintosh in 1984, among the first computers featuring a graphical user interface and mouse. By 1985, internal challenges prompted Jobs to found NeXT and Wozniak to pursue other ventures, with John Sculley serving as CEO for over a decade. In the 1990s, Apple lost significant PC market share to the lower-priced Wintel duopoly (Microsoft Windows on Intel-powered clones). On the brink of bankruptcy in 1997, Apple acquired NeXT, reinstating Jobs, who revitalized the company over the next decade with the iMac, iPod, iPhone, iPad, iTunes Store, “Think Different” campaign, and Apple Store retail chain. These moves solidified Apple as one of the world’s most valuable brands by 2010. Jobs resigned in 2011 due to health issues and died two months later, succeeded by Tim Cook as CEO.
Apple’s product ecosystem includes portable and home hardware (iPhone, iPad, Apple Watch, Mac, Apple TV), operating systems (iOS, iPadOS, macOS), and services (Apple Pay, iCloud, Apple Music, Apple TV+). As a Big Five U.S. tech giant, Apple has been the world’s most valuable company by market cap since 2011, holding the title of largest manufacturing firm by revenue (2023), fourth-largest PC vendor by units, top tablet and smartphone seller globally. It became the first U.S. public company to hit $1 trillion in 2018, valued at over $3.74 trillion as of December 2024, trading as “AAPL” on Nasdaq.
Criticisms of Apple include labor practices at supplier factories, relations with trade unions, environmental impact, and business ethics (anti-competitive behavior, materials sourcing). Despite these, the company commands a massive fanbase and exceptional brand loyalty.
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