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Apple Inc

AAPL
245.270USD
-8.770-3.45%
Close 10/10, 16:00ETQuotes delayed by 15 min
3.64TMarket Cap
36.70P/E TTM

Apple Inc

245.270
-8.770-3.45%
TradingKey Stock Score
Overall Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Peer Comparison
TradingKey Stock Score
Overall Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Peer Comparison

TradingKey Stock Score of Apple Inc

Currency: USD Updated: 2025-10-10

Key Insights

The company's fundamentals are relatively healthy. Its valuation is considered fairly valued,and institutional recognition is very high. Over the past 30 days, multiple analysts have rated the company as a Buy. Despite an average stock market performance, the company shows strong fundamentals and technicals. The stock price is trading sideways between the support and resistance levels, making it suitable for range-bound swing trading.

Apple Inc's Score

Industry at a Glance

Industry Ranking
15 / 36
Overall Ranking
156 / 4697
Industry
Computers, Phones & Household Electronics

Support & Resistance

No Data

Score Analysis

Current score
Previous score

Analyst Rating

Based on 51 analysts
Buy
Current Rating
249.383
Target Price
-1.83%
Upside Space
Data disclaimer: Analyst ratings and target prices are provided by LSEG for informational purposes only and do not constitute investment advice.

Apple Inc Highlights

StrengthsRisks

Apple Inc., an American multinational technology conglomerate headquartered in Cupertino, California (within Silicon Valley), is globally recognized for its expertise in consumer electronics, software development, and service provision. Founded in 1976 as Apple Computer Company by Steve Jobs, Steve Wozniak, and Ronald Wayne, the firm was incorporated as Apple Computer, Inc. a year later by Jobs and Wozniak. The company adopted its current name, Apple Inc., in 2007 to reflect its shift from computers to consumer electronics. As the largest tech company by revenue, Apple generated US$391.04 billion in fiscal 2024.


Launched to produce and market Wozniak’s Apple I personal computer, the company’s second model, the Apple II, emerged as a best-selling pioneer among mass-produced microcomputers. Apple introduced the Lisa in 1983 and the Macintosh in 1984, among the first computers featuring a graphical user interface and mouse. By 1985, internal challenges prompted Jobs to found NeXT and Wozniak to pursue other ventures, with John Sculley serving as CEO for over a decade. In the 1990s, Apple lost significant PC market share to the lower-priced Wintel duopoly (Microsoft Windows on Intel-powered clones). On the brink of bankruptcy in 1997, Apple acquired NeXT, reinstating Jobs, who revitalized the company over the next decade with the iMac, iPod, iPhone, iPad, iTunes Store, “Think Different” campaign, and Apple Store retail chain. These moves solidified Apple as one of the world’s most valuable brands by 2010. Jobs resigned in 2011 due to health issues and died two months later, succeeded by Tim Cook as CEO.


Apple’s product ecosystem includes portable and home hardware (iPhone, iPad, Apple Watch, Mac, Apple TV), operating systems (iOS, iPadOS, macOS), and services (Apple Pay, iCloud, Apple Music, Apple TV+). As a Big Five U.S. tech giant, Apple has been the world’s most valuable company by market cap since 2011, holding the title of largest manufacturing firm by revenue (2023), fourth-largest PC vendor by units, top tablet and smartphone seller globally. It became the first U.S. public company to hit $1 trillion in 2018, valued at over $3.74 trillion as of December 2024, trading as “AAPL” on Nasdaq.


Criticisms of Apple include labor practices at supplier factories, relations with trade unions, environmental impact, and business ethics (anti-competitive behavior, materials sourcing). Despite these, the company commands a massive fanbase and exceptional brand loyalty.

Industry Leader
The company's revenue leads the industry, with the latest annual revenue totaling USD 391.04B.
High Dividend
The company is a high dividend payer, with the latest dividend payout ratio of 14.64%.
Stable Dividend
The company has regularly paid dividends over the past 5 years, with the latest dividend payout ratio of 14.64%.
Overvalued
The company’s latest PB is 55.35, at a high 3-year percentile range.
Institutional Selling
The latest institutional holdings are 9.42B shares, decreasing 0.72% quarter-over-quarter.
Held by Warren Buffett
Star Investor Warren Buffett holds 280.00M shares of this stock.

Financial Health

Currency: USD Updated: 2025-10-10

The company's current financial score is 7.32, which is higher than the Computers, Phones & Household Electronics industry's average of 7.26. Its financial status is stable, and its operating efficiency is average. Its latest quarterly revenue reached 94.04B, representing a year-over-year increase of 9.63%, while its net profit experienced a year-over-year increase of 9.26%.

Score

Industry at a Glance

Previous score
7.32
Change
0

Financials

7.29

Key Metrics

Cash and cash equivalents
Total assets
Total liabilities
Free cash flow
No Data

Quality of Earnings

7.51

Operational Efficiency

7.25

Growth Potential

7.28

Shareholder Returns

7.26

Apple Inc's Company Valuation

Currency: USD Updated: 2025-10-10

The company’s current valuation score is 5.78, which is lower than the Computers, Phones & Household Electronics industry's average of 7.16. Its current P/E ratio is 37.06, which is 14.41% below the recent high of 42.40 and 44.74% above the recent low of 20.48.

Score

Industry at a Glance

Previous score
5.78
Change
0

Valuation Dimensions

P/E
P/B
P/S
P/CF
Industry Ranking 15/36
No Data

Earnings Forecast

Currency: USD Updated: 2025-10-10

The company’s current earnings forecast score is 7.65, which is higher than the Computers, Phones & Household Electronics industry's average of 7.44. The average price target for Apple Inc is 250.00, with a high of 310.00 and a low of 175.00.

Score

Industry at a Glance

Previous score
7.65
Change
0

Support & Resistance

No Data

Analyst Rating

Based on 51 analysts
Buy
Current Rating
249.383
Target Price
+1.68%
Upside Space
Strong Buy
Buy
Hold
Sell
Strong Sell

Peer Comparison

44
Total
3
Median
6
Average
Company name
Ratings
Analysts
Apple Inc
AAPL
51
GE Vernova Inc
GEV
34
Avantor Inc
AVTR
22
Tapestry Inc
TPR
21
Verisk Analytics Inc
VRSK
20
Genuine Parts Co
GPC
13
1
2
3
...
9

Financial Forecasting

EPS
Revenue
Net Profit
EBIT
No Data

Data disclaimer: Analyst ratings and target prices are provided by LSEG for informational purposes only and do not constitute investment advice.

Price Momentum

Currency: USD Updated: 2025-10-10

The company’s current price momentum score is 7.27, which is higher than the Computers, Phones & Household Electronics industry's average of 6.65. Sideways: Currently, the stock price is trading between the resistance level at 258.00 and the support level at 233.79, making it suitable for range-bound swing trading.

Score

Industry at a Glance

Previous score
9.32
Change
-2.05

Support & Resistance

No Data

Indicators

The Indicators feature provides value and direction analysis for various instruments under a selection of technical indicators, together with a technical summary.

This feature includes nine of the commonly used technical indicators: MACD, RSI, KDJ, StochRSI, ATR, CCI, WR, TRIX and MA. You may also adjust the timeframe depending on your needs.

Please note that technical analysis is only part of investment reference, and there is no absolute standard for using numerical values to assess direction. The results are for reference only, and we are not responsible for the accuracy of the indicator calculations and summaries.

Indicators
Sell(2)
Neutral(2)
Buy(0)
Indicators
Value
Direction
MACD(12,26,9)
-2.753
Neutral
RSI(14)
47.182
Neutral
STOCH(KDJ)(9,3,3)
27.194
Sell
ATR(14)
4.441
High Vlolatility
CCI(14)
-293.996
Oversold
Williams %R
91.667
Oversold
TRIX(12,20)
0.393
Sell
StochRSI(14)
0.000
Oversold
Moving Average
Sell(3)
Neutral(0)
Buy(3)
Indicators
Value
Direction
MA5
254.108
Sell
MA10
255.020
Sell
MA20
251.128
Sell
MA50
237.019
Buy
MA100
221.193
Buy
MA200
222.255
Buy

Institutional Confidence

Currency: USD Updated: 2025-10-10

The company’s current institutional recognition score is 5.00, which is lower than the Computers, Phones & Household Electronics industry's average of 5.42. The latest institutional shareholding proportion is 63.49%, representing a quarter-over-quarter decrease of 2.84%. The largest institutional shareholder is The Vanguard, holding a total of 1.41B shares, representing 9.50% of shares outstanding, with 2.81% increase in holdings.

Score

Industry at a Glance

Previous score
5.00
Change
0

Institutional Shareholding

No Data

Shareholder Activity

Name
Shares Held
Chg %
The Vanguard Group, Inc.
Star Investors
1.41B
+1.07%
BlackRock Institutional Trust Company, N.A.
731.85M
-0.48%
State Street Global Advisors (US)
601.25M
+0.88%
Geode Capital Management, L.L.C.
354.75M
+1.41%
Fidelity Management & Research Company LLC
283.79M
-6.73%
Berkshire Hathaway Inc.
Star Investors
280.00M
-6.67%
Norges Bank Investment Management (NBIM)
189.80M
+1.41%
T. Rowe Price Associates, Inc.
Star Investors
180.79M
-6.20%
JP Morgan Asset Management
134.34M
+10.61%
BlackRock Asset Management Ireland Limited
124.66M
+2.88%
1
2

Risk Assessment

Currency: USD Updated: 2025-10-10

The company’s current risk assessment score is 9.33, which is higher than the Computers, Phones & Household Electronics industry's average of 5.37. The company's beta value is 1.08. This indicates that the stock tends to outperform the index during upward trending markets but experiences larger declines during downward trending markets.

Score

Industry at a Glance

Previous score
9.33
Change
0
Beta vs S&P 500 index
1.08
VaR
+2.91%
240-Day Maximum Drawdown
+33.43%
240-Day Volatility
+33.32%

Return

Best Daily Return
60 days
+5.09%
120 days
+6.31%
5 years
+15.33%
Worst Daily Return
60 days
-3.45%
120 days
-3.74%
5 years
-9.25%
Sharpe Ratio
60 days
+2.60
120 days
+1.92
5 years
+0.60

Risk Assessment

Maximum Drawdown
240 days
+33.43%
3 years
+33.43%
5 years
+33.43%
Return-to-Drawdown Ratio
240 days
+0.19
3 years
+0.65
5 years
+0.50
Skewness
240 days
+1.10
3 years
+0.77
5 years
+0.45

Volatility

Realised Volatility
240 days
+33.32%
5 years
+28.78%
Standardised True Range
240 days
+2.22%
5 years
+1.66%
Downside Risk-Adjusted Return
120 days
+325.96%
240 days
+325.96%
Maximum Daily Upside Volatility
60 days
+21.26%
Maximum Daily Downside Volatility
60 days
+17.05%

Liquidity

Average Turnover Rate
60 days
+0.36%
120 days
+0.39%
5 years
--
Turnover Deviation
20 days
+4.62%
60 days
-1.89%
120 days
+5.36%

Peer Comparison

Computers, Phones & Household Electronics
Apple Inc
Apple Inc
AAPL
7.11 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Western Digital Corp
Western Digital Corp
WDC
8.23 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
TD Synnex Corp
TD Synnex Corp
SNX
7.95 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Dell Technologies Inc
Dell Technologies Inc
DELL
7.85 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Diebold Nixdorf Inc
Diebold Nixdorf Inc
DBD
7.79 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Scansource Inc
Scansource Inc
SCSC
7.77 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
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