Lamar Advertising Co

Lamar Advertising Company is an owner and operator of outdoor advertising and logo sign displays. It offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day. Its segments include billboards, logo, and transit advertising. Billboards segment owns and operates approximately 159,000 billboard advertising displays in 45 states and Canada. It rents its advertising space on two types of billboards: bulletins and posters. In addition to traditional billboards, it also rents space on digital billboards, which are generally located on traffic arteries and city streets. It owns and operates 5,000 digital billboard advertising displays in 43 states and Canada. Logo signs segment rent advertising space on logo signs located near highway exits. Transit advertising displays segment rents advertising space on the exterior and interior of public transportation vehicles.