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Adidas expects operating profit to rise to 2.3 billion euros in 2026

ReutersMar 4, 2026 6:30 AM

- German sportswear maker Adidas ADSGn.DE on Wednesday said it expected its operating profit to increase to around 2.3 billion euros ($2.7 billion) this year, despite around 400 million euros negative impact from U.S. tariffs and unfavorable currency developments.

Currency-neutral revenues were expected to increase at high-single-digit rate, adding another 2 billion euros in revenue, it said in a statement.

In 2025, it reported sales of 24.8 billion euros and operating profit of 2.06 billion.

($1 = 0.8625 euros)

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