Comscore Q4 revenue falls as syndicated audience sales decline

ReutersMar 17, 2026 8:17 PM

Overview

Media measurement firm's Q4 revenue fell 1.5% yr/yr to $93.5 mln
Adjusted EBITDA for Q4 rose to $14.7 mln from $14.2 mln a year ago

Outlook

Comscore expects Q1 2026 revenue to be roughly flat compared to Q1 2025
Company sees full-year 2026 revenue and adjusted EBITDA performance following similar trends to 2025
Comscore expects continued double-digit revenue growth from cross-platform offerings in 2026

Result Drivers

SYNDICATED AUDIENCE DECLINE - Co said lower revenue from national TV and syndicated digital products weighed on Q4 results
CROSS-PLATFORM GROWTH - Cross-platform revenue rose 9.6% yr/yr, helping offset declines in other areas

Company press release: ID:nGNXc3RzCQ

Key Details

Metric	Beat/Miss	Actual	Consensus Estimate
Q4 Revenue	Beat	$93.5 mln	$92.10 mln (1 Analyst)
Q4 Net Income		$3 mln
Q4 Adjusted EBITDA	Miss	$14.7 mln	$15.49 mln (1 Analyst)

Analyst Coverage

The one available analyst rating on the shares is "hold"
The average consensus recommendation for the advertising & marketing peer group is "buy."
Wall Street's median 12-month price target for Comscore Inc is $10.00, about 41.2% above its March 16 closing price of $7.08
The stock recently traded at 2 times the next 12-month earnings vs. a P/E of 2 three months ago

For questions concerning the data in this report, contact Estimates.Support@lseg.com. For any other questions or feedback, contact reuters.support@thomsonreuters.com.

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