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Toyota to raise US auto prices by average $270 from July

ReutersJun 21, 2025 7:00 AM

- Japanese carmaker Toyota Motor 7203.T said on Saturday it will raise prices for some vehicles sold in the United States by an average of $270 starting in July.

The automaker's decision follows U.S. President Donald Trump's imposition of a 25% tariff on imported vehicles and auto parts. A Toyota spokesperson, however, denied the tariff directly influenced the price increase.

"The latest price hike is part of our regular review of the prices," Nobu Sunaga, a Toyota spokesperson, said.

Prices for Lexus models, Toyota's luxury brand, would also increase by an average of $208, he said.

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