tradingkey.logo

Deckers Outdoor set for worst day in over 13 years after scrapping annual forecast

ReutersMay 23, 2025 2:20 PM

Shares of Hoka-owner Deckers Outdoor DECK.N slump as much as 23.8% to $96.10 in early trading

If losses hold, stock set for worst drop since April 2012

Refrains from providing annual targets due to tariff-related economic uncertainty and forecasts Q1 net sales below estimates

Direct-to-consumer sales are expected to be pressured in FY26 Q1 but accelerate thereafter, says Piper Sandler

Shares of Under Armour UAA.N, Lululemon LULU.O and sportswear giant Nike NKE.N down about 2% each

Crocs CROX.O down nearly 4%, while Roger Federer-backed On Holding ONON.N shares dip about 1%

Shares of Dick's Sporting Goods DKS.N down 1.5%

Sector also pressured by U.S. President Donald Trump's 50% tariffs recommendation on the European Union, with broader markets sliding .N

Shares of German sandal maker Birkenstock BIRK.N, which relies on sales from U.S. markets, fall about 3%

Latest threats of tariffs ... would drive up costs ... creating fresh challenges for companies already operating on tight margins - Zak Stambor, analyst with eMarketer

DECK down ~38% YTD, through Thursday close

Disclaimer: The information provided on this website is for educational and informational purposes only and should not be considered financial or investment advice.

Related Articles

KeyAI