Urgent.ly Inc. is a provider of digital roadside and mobility assistance technology and services. The Company provides connected mobility assistance software platform, matching vehicle owners and operators with service professionals who deliver traditional roadside assistance, proactive maintenance, and repair services. The Companyโs digitally native software platform combines location-based services, real-time data, artificial intelligence (AI) and machine-to-machine communication to power roadside assistance solutions for brands across automotive, insurance, telematics, and other transportation-focused verticals. The Company operates through one segment: Mobility Assistance Services. The Mobility Assistance Services segment includes all products, services and software used to generate revenue under the Companyโs commercial agreements. Its customer partners include original equipment manufacturers, automotive insurance companies, and ride-hailing services.