Fintech SoFi rises after J.P. Morgan upgrades to 'overweight'

Shares of fintech firm SoFi Technologies SOFI.O rise 4% to $22.96 premarket after J.P. Morgan upgrades stock to "overweight" from "neutral"

Brokerage attributes upgrade to co's "undeniable execution" and "more tenable valuation"

SOFI on Friday reported Q4 adj. EPS of 13 cents vs. analysts' estimates of 12 cents - data compiled by LSEG

As of last close, shares are down 9.4% after results, which is an attractive entry point - JPM

Brokerage says co keeps adding customers and deposits at record pace while other fintechs are losing deposits or stagnating

"We think the company will ultimately be a winner in the neo/digital bank space and could eventually become the 'American Express' of fintech," says JPM

Brokerage now expects co's FY26 adj. EBITDA at $1.58 billion vs. $1.43 billion earlier

8 of 23 brokerages rate the stock "buy" or higher, 11 "hold" and four "sell" or lower; median PT is $27

SOFI gained 70% in 2025; as of last close, stock down 15.7% YTD