Gap up after UBS upgrades rating to 'buy'
ReutersJan 8, 2026 3:00 PM
Shares of apparel maker Gap GAP.N up 5.6% at $28.09
UBS upgrades rating to "buy" from "neutral"; raises PT to $41 from $26
Brokerage says the core business will remain solid, the beauty and handbag businesses will start to add revenue in FY2026 and ramp in FY2027, and its Athleta brand will improve
Adds "GAP had a strong holiday season"
13 of 20 brokerages rate stock "buy" or higher, 7 "hold"; median PT is $29.33 - data compiled by LSEG
GAP up 8.3% in 2025
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