
Shares of pest control firm Rollins ROL.N up 1% at $61 premarket
Barclays upgrades rating to "overweight" from "equal-weight", raises PT to $72 from $60
New PT shows an upside of 19.3% from the stock's last close
Brokerage says co's disciplined, diversified marketing strategy mitigates risks from potential AI-driven SEO disruption
Co's multi-brand strategy and strong financial discipline fuel margin growth, cash flow compounding and sustained shareholder returns, says Barclays
Ten of 16 brokerages rate the stock "buy" or higher, six "hold"; their median PT is $63 - data compiled by LSEG
As of last close, stock up 30.2% YTD