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Chinese online discount retailer Vipshop's Q2 revenue, profit decline

ReutersAug 14, 2025 9:10 AM


Overview

  • Vipshop Q2 2025 revenue falls to RMB25.8 bln ($3.6 bln) from RMB26.9 bln yr/yr

  • Net income attributable declines to RMB1.5 bln from RMB1.9 bln yr/yr

  • GMV rises 1.7% to RMB51.4 bln, driven by apparel and Super VIP growth


Outlook

  • Company expects Q3 2025 revenue between RMB20.7 bln and RMB21.7 bln


Result Drivers

  • APPAREL PERFORMANCE - Apparel categories contributed to GMV growth, according to CEO Eric Shen

  • SUPER VIP GROWTH - Double-digit growth in Super VIP memberships supported GMV increase, per CEO Eric Shen

  • OPERATING EXPENSES - Increase in general and administrative expenses impacted overall profitability


Key Details

Metric

Beat/Miss

Actual

Consensus Estimate

Q2 Revenue

RMB 25.80 bln

Q2 Adjusted Net Income

RMB 2.10 bln

Q2 Net Income

RMB 1.50 bln

Q2 GMV

RMB 51.40 bln

Q2 Gross Profit

RMB 6.10 bln


Analyst Coverage

  • The current average analyst rating on the shares is "buy" and the breakdown of recommendations is 8 "strong buy" or "buy", 12 "hold" and no "sell" or "strong sell"

  • The average consensus recommendation for the online services peer group is "buy"

  • Wall Street's median 12-month price target for Vipshop Holdings Ltd is $16.10, about 1.6% above its August 13 closing price of $16.36

  • The stock recently traded at 7 times the next 12-month earnings vs. a P/E of 6 three months ago

Press Release: ID:nPn8QrsHKa

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