Mediaalpha Inc
MAX12.710USD
+0.030+0.24%
Close 12/24, 13:00（ET）Quotes delayed by 15 min
828.69MMarket Cap
LossP/E TTM
More Details of Mediaalpha Inc Company
MediaAlpha, Inc. is an online customer acquisition channel in property and casualty (P&C) insurance, health insurance and life insurance. Its technology platform brings insurance carriers and high-intent consumers together through a real-time, programmatic, transparent, and results-driven ecosystem. Its platform is a set of predictive analytics algorithms that incorporate various variables to generate conversion probabilities for each consumer. The Company’s platform allows buyers to fully integrate first-party consumer data to enhance targeting parameters, bidding granularity and conversion tracking. Its search and conversion datasets enable automated, algorithmic customer acquisition optimizations. It offers a self-service model, which enables its partners to directly manage the buying and selling process independently. Through its platform, its insurance carrier partners can target and price across over 35 separate consumer attributes to manage customized acquisition strategies.
Mediaalpha Inc Info
Ticker SymbolMAX
Company nameMediaalpha Inc
IPO dateOct 28, 2020
CEOYi (Steven M)
Number of employees144
Security typeOrdinary Share
Fiscal year-endOct 28
Address700 South Flower Street
CityLOS ANGELES
Stock exchangeNASDAQ OMX NASDAQ Basic NYSE
CountryUnited States of America
Postal code90017
Phone16193939368
Websitehttps://www.mediaalpha.com
Ticker SymbolMAX
IPO dateOct 28, 2020
CEOYi (Steven M)
Company Executives of Mediaalpha Inc
Name
Name/Position
Position
Shareholding
Change
Mr. Eugene Nonko
Mr. Eugene Nonko
Director
Director
2.16M
-1.48%
Mr. Keith Cramer
Mr. Keith Cramer
Chief Revenue Officer
Chief Revenue Officer
211.99K
+7.61%
Mr. Jeffrey B. Coyne, J.D.
Mr. Jeffrey B. Coyne, J.D.
General Counsel, Secretary
General Counsel, Secretary
133.07K
-4.81%
Ms. Kathy P. Vrabeck
Ms. Kathy P. Vrabeck
Independent Chairman of the Board
Independent Chairman of the Board
129.66K
+31.42%
Lara Sweet ,
Lara Sweet ,
Independent Director
Independent Director
98.66K
+30.57%
Mr. Ramon Jones
Mr. Ramon Jones
Director
Director
7.25K
--
Mr. Steven M. Yi
Mr. Steven M. Yi
President, Chief Executive Officer, Co-Founder, Director
President, Chief Executive Officer, Co-Founder, Director
--
--
Ms. Amy Yeh
Ms. Amy Yeh
Chief Technology Officer
Chief Technology Officer
--
--
Mr. Bradley Hunt
Mr. Bradley Hunt
Independent Director
Independent Director
--
--
Mr. Patrick R. Thompson
Mr. Patrick R. Thompson
Chief Financial Officer, Treasurer
Chief Financial Officer, Treasurer
--
--
View more
Name
Name/Position
Position
Shareholding
Change
Mr. Eugene Nonko
Mr. Eugene Nonko
Director
Director
2.16M
-1.48%
Mr. Keith Cramer
Mr. Keith Cramer
Chief Revenue Officer
Chief Revenue Officer
211.99K
+7.61%
Mr. Jeffrey B. Coyne, J.D.
Mr. Jeffrey B. Coyne, J.D.
General Counsel, Secretary
General Counsel, Secretary
133.07K
-4.81%
Ms. Kathy P. Vrabeck
Ms. Kathy P. Vrabeck
Independent Chairman of the Board
Independent Chairman of the Board
129.66K
+31.42%
Lara Sweet ,
Lara Sweet ,
Independent Director
Independent Director
98.66K
+30.57%
Mr. Ramon Jones
Mr. Ramon Jones
Director
Director
7.25K
--
Revenue Breakdown
Currency: USDUpdated: Mon, Oct 6
Currency: USDUpdated: Mon, Oct 6
FY2025Q2
FY2025Q1
FY2024
FY2024Q4
FY2024Q3
FY2024Q2
FY2024Q1
FY2023
FY2023Q4
FY2023Q3
FY2023Q2
FY2023Q1
FY2022Q2
By BusinessUSD
Name
Revenue
Proportion
Property & casualty insurance
227.16M
90.28%
Health insurance
18.07M
7.18%
Life insurance
5.22M
2.08%
Other
1.16M
0.46%
By RegionUSD
Name
Revenue
Proportion
United States
251.62M
100.00%
By Business
By Region
By BusinessUSD
Name
Revenue
Proportion
Property & casualty insurance
227.16M
90.28%
Health insurance
18.07M
7.18%
Life insurance
5.22M
2.08%
Other
1.16M
0.46%
Shareholding Stats
Updated: Tue, Nov 18
Updated: Tue, Nov 18
Shareholders
Shareholder Types
Shareholders
Shareholders
Proportion
White Mountains Insurance Group Ltd
31.40%
BlackRock Institutional Trust Company, N.A.
4.77%
The Vanguard Group, Inc.
4.56%
Nonko (Eugene)
3.77%
Yi (Steven)
3.46%
Other
52.05%
Shareholders
Shareholders
Proportion
White Mountains Insurance Group Ltd
31.40%
BlackRock Institutional Trust Company, N.A.
4.77%
The Vanguard Group, Inc.
4.56%
Nonko (Eugene)
3.77%
Yi (Steven)
3.46%
Other
52.05%
Shareholder Types
Shareholders
Proportion
Holding Company
31.40%
Investment Advisor/Hedge Fund
17.34%
Investment Advisor
16.23%
Hedge Fund
14.05%
Individual Investor
9.23%
Research Firm
5.50%
Pension Fund
0.57%
Bank and Trust
0.20%
Family Office
0.14%
Other
5.33%
Institutional Shareholding
Updated: Wed, Oct 1
Updated: Wed, Oct 1
Reporting Period
No. of institutions
Shares Held
Proportion
Change
2025Q3
356
31.02M
54.55%
-8.60M
2025Q2
356
52.71M
93.80%
-8.40M
2025Q1
359
54.07M
96.74%
-7.49M
2024Q4
349
52.98M
95.57%
-5.94M
2024Q3
329
53.73M
97.54%
-835.53K
2024Q2
310
55.46M
101.78%
+9.30M
2024Q1
277
49.42M
97.14%
-996.42K
2023Q4
258
46.83M
98.87%
-4.19M
2023Q3
266
45.47M
97.64%
-10.05M
2023Q2
282
48.91M
106.82%
-1.86M
View more
Shareholder Activity
Name
Shares Held
Proportion
Change
Chg %
Date
White Mountains Insurance Group Ltd
17.86M
31.68%
--
--
Aug 08, 2025
BlackRock Institutional Trust Company, N.A.
2.82M
5.01%
+113.96K
+4.21%
Jun 30, 2025
The Vanguard Group, Inc.
2.85M
5.06%
-54.13K
-1.86%
Jun 30, 2025
Nonko (Eugene)
2.21M
3.92%
+18.29K
+0.84%
Aug 15, 2025
Yi (Steven)
2.07M
3.67%
+18.29K
+0.89%
Aug 15, 2025
Broad Bay Capital Management, LP
2.50M
4.43%
-249.27K
-9.07%
Jun 30, 2025
Clearline Capital LP
1.43M
2.53%
-1.23M
-46.31%
Jun 30, 2025
Goldman Sachs & Company, Inc.
1.97M
3.49%
+1.44M
+274.46%
Jun 30, 2025
Renaissance Technologies LLC
772.30K
1.37%
+206.80K
+36.57%
Jun 30, 2025
View more
Related ETFs
Updated: Sat, Dec 6
Updated: Sat, Dec 6
Name
Proportion
JPMorgan Active Small Cap Value ETF
1.27%
Janus Henderson Small/Mid Cap Growth Alpha ETF
0.68%
Royce Quant Small-Cap Quality Value ETF
0.23%
JPMorgan Fundamental Data Science Small Core ETF
0.21%
VictoryShares Small Cap Free Cash Flow ETF
0.11%
iShares Micro-Cap ETF
0.08%
Goldman Sachs ActiveBeta US Small Cap Equity ETF
0.07%
Pacer US Small Cap Cash Cows ETF
0.07%
Principal U.S. Small-Cap ETF
0.04%
WisdomTree US SmallCap Fund
0.03%
View more
JPMorgan Active Small Cap Value ETF
Proportion1.27%
Janus Henderson Small/Mid Cap Growth Alpha ETF
Proportion0.68%
Royce Quant Small-Cap Quality Value ETF
Proportion0.23%
JPMorgan Fundamental Data Science Small Core ETF
Proportion0.21%
VictoryShares Small Cap Free Cash Flow ETF
Proportion0.11%
iShares Micro-Cap ETF
Proportion0.08%
Goldman Sachs ActiveBeta US Small Cap Equity ETF
Proportion0.07%
Pacer US Small Cap Cash Cows ETF
Proportion0.07%
Principal U.S. Small-Cap ETF
Proportion0.04%
WisdomTree US SmallCap Fund
Proportion0.03%
Dividend
A total of
0.00
USD has been distributed in dividends over the past 5 years.
Date
Dividend
Record Date
Payment Date
Ex-dividend Date
No Data
Stock Split
Date
Type
Ratio
No Data
Date
Type
Ratio
No Data
FAQs
Who are the top five shareholders of Mediaalpha Inc?
The top five shareholders of Mediaalpha Inc are:
White Mountains Insurance Group Ltd holds 17.86M shares, accounting for 31.68% of the total shares.
BlackRock Institutional Trust Company, N.A. holds 2.82M shares, accounting for 5.01% of the total shares.
The Vanguard Group, Inc. holds 2.85M shares, accounting for 5.06% of the total shares.
Nonko (Eugene) holds 2.21M shares, accounting for 3.92% of the total shares.
Yi (Steven) holds 2.07M shares, accounting for 3.67% of the total shares.
White Mountains Insurance Group Ltd holds 17.86M shares, accounting for 31.68% of the total shares.
BlackRock Institutional Trust Company, N.A. holds 2.82M shares, accounting for 5.01% of the total shares.
The Vanguard Group, Inc. holds 2.85M shares, accounting for 5.06% of the total shares.
Nonko (Eugene) holds 2.21M shares, accounting for 3.92% of the total shares.
Yi (Steven) holds 2.07M shares, accounting for 3.67% of the total shares.
What are the top three shareholder types of Mediaalpha Inc?
The top three shareholder types of Mediaalpha Inc are:
White Mountains Insurance Group Ltd
BlackRock Institutional Trust Company, N.A.
The Vanguard Group, Inc.
White Mountains Insurance Group Ltd
BlackRock Institutional Trust Company, N.A.
The Vanguard Group, Inc.
How many institutions hold shares of Mediaalpha Inc (MAX)?
As of 2025Q3, 356 institutions hold shares of Mediaalpha Inc, with a combined market value of approximately 31.02M, accounting for 54.55% of the total shares. Compared to 2025Q2, institutional shareholding has increased by -39.25%.
What is the biggest source of revenue for Mediaalpha Inc?
In FY2025Q2, the Property & casualty insurance business generated the highest revenue for Mediaalpha Inc, amounting to 227.16M and accounting for 90.28% of total revenue.
