tradingkey.logo

American Rebel Holdings Inc

AREB

0.792USD

-0.017-2.09%
Close 09/19, 16:00ETQuotes delayed by 15 min
5.44MMarket Cap
LossP/E TTM

American Rebel Holdings Inc

0.792

-0.017-2.09%

TradingKey Stock Score

Overall Financial Health

Valuation Dimensions

Earnings Forecast

Price Momentum

Institutional Confidence

Risk Assessment

Peer Comparison

TradingKey Stock Score

Overall Financial Health

Valuation Dimensions

Earnings Forecast

Price Momentum

Institutional Confidence

Risk Assessment

Peer Comparison

TradingKey Stock Score

Currency: USD Updated: 2025-09-19

Key Insights

The company's fundamentals are relatively weak. Its valuation is considered fairly valued,and institutional recognition is very high. Despite a strong stock market performance, the company shows strong fundamentals and technicals, which don't support the current strong trend. The stock price is trading sideways between the support and resistance levels, making it suitable for range-bound swing trading.

Score

Industry at a Glance

Industry Ranking
59 / 66
Overall Ranking
548 / 4720
Industry
Aerospace & Defense

Support & Resistance

No Data

Score Analysis

Current score
Previous score

Analyst Rating

Based on 0 analysts
--
Current Rating
--
Target Price
--
Upside Space
Data disclaimer: Analyst ratings and target prices are provided by LSEG for informational purposes only and do not constitute investment advice.

Company Highlights

StrengthsRisks
American Rebel Holdings, Inc. operates primarily as a designer and marketer of branded safes and personal security and self-defense products. The Company also designs and produces branded apparel and accessories, including concealment pockets. It offers an assortment of personal security products as well as apparel and accessories for men and women under the Company’s American Rebel brand. The Company's products are designed to store firearms, as well as store its customers’ keepsakes, family heirlooms, and treasured memories. It offers a range of concealed carry jackets, vests, and coats for men and women. The Company’s apparel collection consists of Cartwright Coats and Vests, Freedom 2.0 Jackets and Vests and American Rebel T-Shirts Collection. Its safe collection consists of six safes in a range of sizes: AR-50, AR-40, AR-30, AR-20, AR-15, and AR-12. The Company is also a manufacturer of gun safes with security and fire protection.
High Growth
The company's revenue has grown steadily over the past 3 years, averaging 43.68% year-on-year.
Growing
The company is in a growing phase, with the latest annual income totaling USD 11.42M.
High Profit Growth
The company's net income leads the industry, with the latest annual income totaling USD 74.51.
Overvalued
The company’s latest PE is -0.00, at a high 3-year percentile range.
Institutional Buying
The latest institutional holdings are 173.32K shares, increasing 48.84% quarter-over-quarter.
Held by The Vanguard
Star Investor The Vanguard holds 55.16K shares of this stock.

Financial Health

Currency: USD Updated: 2025-09-19

The company's current financial score is 4.34, which is lower than the Aerospace & Defense industry's average of 7.04. Its financial status is weak, and its operating efficiency is low. Its latest quarterly revenue reached 2.84M, representing a year-over-year decrease of 12.68%, while its net profit experienced a year-over-year decrease of 245.28%.

Score

Industry at a Glance

Previous score
4.34
Change
0

Financials

3.69

Key Metrics

Cash and cash equivalents

Total assets

Total liabilities

Free cash flow

No Data

Quality of Earnings

5.90

Operational Efficiency

2.57

Growth Potential

3.00

Shareholder Returns

6.56

Company Valuation

Currency: USD Updated: 2025-09-19

The company’s current valuation score is 2.80, which is lower than the Aerospace & Defense industry's average of 3.61. Its current P/E ratio is -0.00, which is 46700.00% below the recent high of -0.05 and -128900.00% above the recent low of -0.13.

Score

Industry at a Glance

Previous score
2.80
Change
0

Valuation Dimensions

P/E

P/B

P/S

P/CF

Industry Ranking 59/66
No Data

Earnings Forecast

Currency: USD Updated: 2025-09-19

There is no earnings forecast score for this company; the Aerospace & Defense industry's average is 7.70.

Score

Industry at a Glance

Previous score
0.00
Change
0

Support & Resistance

No Data
No Data

Financial Forecasting

EPS

Revenue

Net Profit

EBIT

No Data

Data disclaimer: Analyst ratings and target prices are provided by LSEG for informational purposes only and do not constitute investment advice.

Price Momentum

Currency: USD Updated: 2025-09-19

The company’s current price momentum score is 1.05, which is lower than the Aerospace & Defense industry's average of 7.71. Sideways: Currently, the stock price is trading between the resistance level at 1.17 and the support level at 0.48, making it suitable for range-bound swing trading.

Score

Industry at a Glance

Previous score
1.05
Change
0

Support & Resistance

No Data

Indicators

The Indicators feature provides value and direction analysis for various instruments under a selection of technical indicators, together with a technical summary.

This feature includes nine of the commonly used technical indicators: MACD, RSI, KDJ, StochRSI, ATR, CCI, WR, TRIX and MA. You may also adjust the timeframe depending on your needs.

Please note that technical analysis is only part of investment reference, and there is no absolute standard for using numerical values to assess direction. The results are for reference only, and we are not responsible for the accuracy of the indicator calculations and summaries.

Indicators
Sell(1)
Neutral(4)
Buy(1)
Indicators
Value
Direction
MACD(12,26,9)
0.057
Neutral
RSI(14)
40.852
Neutral
STOCH(KDJ)(9,3,3)
83.323
Neutral
ATR(14)
0.095
High Vlolatility
CCI(14)
76.543
Neutral
Williams %R
26.133
Buy
TRIX(12,20)
-2.069
Sell
StochRSI(14)
83.113
Overbought
Moving Average
Sell(4)
Neutral(0)
Buy(2)
Indicators
Value
Direction
MA5
0.786
Buy
MA10
0.718
Buy
MA20
0.816
Sell
MA50
1.107
Sell
MA100
1.553
Sell
MA200
13.663
Sell

Institutional Confidence

Currency: USD Updated: 2025-09-19

Score

Industry at a Glance

Previous score
5.00
Change
0

Institutional Shareholding

No Data

Shareholder Activity

Name
Shares Held
Chg %
Ross (Charles Andrew Jr.)
100.00
--
Lambrecht (Corey Allen)
100.00
--
HRT Financial LP
48.57K
--
Intracoastal Capital, L.L.C.
99.00K
--
UBS Financial Services, Inc.
5.60K
--
1
2

Risk Assessment

Currency: USD Updated: 2025-09-19

The company’s current risk assessment score is 2.91, which is lower than the Aerospace & Defense industry's average of 4.49. The company's beta value is 1.05. This indicates that the stock tends to outperform the index during upward trending markets but experiences larger declines during downward trending markets.

Score

Industry at a Glance

Previous score
2.91
Change
0
Beta vs S&P 500 index
1.05
VaR
+16.00%
240-Day Maximum Drawdown
+99.40%
240-Day Volatility
+290.09%
Return
Best Daily Return
60 days
+18.00%
120 days
+387.50%
5 years
+387.50%
Worst Daily Return
60 days
-28.06%
120 days
-50.00%
5 years
-53.18%
Sharpe Ratio
60 days
-1.88
120 days
+1.05
5 years
+0.11
Risk Assessment
Maximum Drawdown
240 days
+99.40%
3 years
+99.97%
5 years
--
Return-to-Drawdown Ratio
240 days
-1.00
3 years
-0.33
5 years
--
Skewness
240 days
+9.15
3 years
+12.60
5 years
+12.09
Volatility
Realised Volatility
240 days
+290.09%
5 years
--
Standardised True Range
240 days
+424.21%
5 years
--
Downside Risk-Adjusted Return
120 days
+426.68%
240 days
+426.68%
Maximum Daily Upside Volatility
60 days
+75.33%
Maximum Daily Downside Volatility
60 days
+91.46%
Liquidity
Average Turnover Rate
60 days
+74.13%
120 days
+61821.94%
5 years
--
Turnover Deviation
20 days
-99.74%
60 days
-99.63%
120 days
+205.91%

Peer Comparison

Aerospace & Defense
American Rebel Holdings Inc
American Rebel Holdings Inc
AREB
2.51 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Howmet Aerospace Inc
Howmet Aerospace Inc
HWM
7.91 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
ATI Inc
ATI Inc
ATI
7.81 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
BWX Technologies Inc
BWX Technologies Inc
BWXT
7.70 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
Curtiss-Wright Corp
Curtiss-Wright Corp
CW
7.56 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
General Electric Co
General Electric Co
GE
7.52 /10
Score
Financial Health
Valuation Dimensions
Earnings Forecast
Price Momentum
Institutional Confidence
Risk Assessment
View more
KeyAI