Retail Investors Bet on Netflix with Record One-day Buying After Stumble

ReutersApr 20, 2026 11:46 AM

Retail investors bought $152.2 million worth of NFLX shares on Friday - the highest single-day buying - after the streaming pioneer's stock tumbled, Vanda Research data

NFLX shares closed down 9.7% after hitting a session low of about 12% on Friday following a tepid forecast and the surprise exit of co-founder and Chairman Reed Hastings

Shares inch higher to $97.4 in premarket trading on Monday

41 of the 53 analysts covering the stock rate it "buy" or higher, rest "hold"; median PT is $115

As of last close, NFLX shares up 3.8% YTD, compared with a 4.1% gain in the broader S&P 500 .SPX

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