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Salesforce Inc Stock Moved Up by 3.08% on Feb 13: What Investors Need To Know

Feb 13, 2026 4:15 PM
• Salesforce to acquire AI product discovery firm Cimulate. • Analysts maintain "Buy" ratings ahead of Q4 2026 earnings. • Company projects double-digit revenue growth, beat EPS.

Salesforce Inc (CRM) moved up by 3.08%. The Software & IT Services industry is down by 0.23%. The company outperformed the industry. Top 3 gainers of the industry: Xiao-I Corp (AIXI) up 24.96%; Mitek Systems Inc (MITK) up 15.99%; Next Technology Holding Inc (NXTT) up 15.00%.

SummaryOverview

Salesforce (CRM) experienced an upward movement today, driven by a combination of strategic initiatives, favorable analyst sentiment, and positive financial outlook.

A significant catalyst for the positive performance was the recent announcement of Salesforce's definitive agreement to acquire Cimulate, a company specializing in AI-powered product discovery and agentic commerce. This acquisition is seen as a strategic move to bolster Salesforce's Agentforce Commerce platform, enhancing its capabilities in AI-driven e-commerce experiences and reinforcing its position in the evolving AI landscape. This development suggests a forward-looking approach to integrating advanced AI into core offerings, which resonates positively with investors seeking growth opportunities in artificial intelligence.

Investor confidence also appears to be supported by a generally bullish stance from Wall Street analysts. Ahead of the company's fiscal fourth-quarter 2026 earnings release, several analysts have reiterated "Buy" ratings and optimistic price targets for the stock. These positive revisions and sustained strong ratings from a large number of analysts indicate a belief in Salesforce's continued growth trajectory and its ability to meet or exceed future financial projections.

Furthermore, the company's financial data and guidance contribute to the positive sentiment. Salesforce has provided revenue guidance for the current fiscal quarter reflecting double-digit growth, and previous earnings reports indicated that the company surpassed EPS expectations. Robust growth in remaining performance obligation and increasing adoption of its Agentforce AI solutions, as evidenced by rising token consumption, underscore the company's operational strength and successful integration of AI as a key growth driver. These financial indicators suggest a healthy operational performance and a strong pipeline for future revenue.

Technically, Salesforce Inc (CRM) shows a MACD (12,26,9) value of [-13.53], indicating a sell signal. The RSI at 22.20 suggests sell condition and the Williams %R at -90.65 suggests oversold condition. Please monitor closely.

Salesforce Inc (CRM) is in the Software & IT Services industry. Its latest annual revenue is 37.90B, ranking 15 in the industry. The net profit is 6.20B, ranking 16 in the industry. Company Profile

FundamentalAnalysis

Over the past month, multiple analysts have rated the company as BUY, with an average price target of 323.18, a high of 475.00, and a low of 223.00.

Company Specific Risks:

  • Salesforce faces heightened competitive pressure from AI-native solutions, leading to investor concerns that legacy CRM platforms may be sidelined, contributing to significant market value erosion across the sector.
  • Recent major restructuring initiatives, including nearly 1,000 job cuts across various divisions and significant leadership turnover with five senior executives replaced, introduce execution uncertainty and raise concerns about operational stability.
  • Persistent analyst skepticism and recent downgrades highlight concerns that Salesforce's aggressive pivot towards its Agentforce AI platform is premature and may be diverting focus from its core CRM business, failing to deliver anticipated revenue acceleration.
  • The company's stock is experiencing sustained selling pressure, trading significantly below key moving averages and reaching new 52-week lows, driven by decelerating growth rates and valuation compression in the broader software market.
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