Top Calls on Wall Street: Nvidia, Apple, Amazon, Boeing, Roku, Reddit, Nio, Canada Goose, Coinbase & More

Here are Friday’s biggest calls on Wall Street:

Morgan Stanley reiterates Apple as Overweight

The firm raised its price target on the stock to $240 per share from $235 following earnings.

“This was Apple’s strongest quarterly report/guide in 2+ years, with outperformance broad-based across Product/Services and regions.”

Bernstein reiterates Coinbase as Outperform

Bernstein said Coinbase remains extremely well-positioned following Thursday’s earnings report.

“We expect increased upward market volatility and broadening of trading interest in blockchain assets such as ETH [Ethereum], SOL [Solana], and long tail of financial tokens, driven by strong market structural shift around stablecoins and asset tokenisation.”

Morgan Stanley reiterates Amazon as Overweight

Morgan Stanley said Amazon remains a top idea following earnings.

“Retail growth and profit improvements are shining and driving earnings. 2Q AWS growth was better and we detail why we see faster growth ahead. Remain OW, $300 PT.”

Wells Fargo reiterates Roku as Overweight

Wells Fargo said shares of the connected TV company have more room to run following earnings.

“We think this was a strong, and possibly pivotal, quarter for ROKU. Platform accel exceeded expectations and continues through ’25.”

Bank of America reiterates Boeing as Buy

Bank of America said it is getting increasingly bullish on shares of Boeing.

“We reiterate our Buy rating and increase our PO to $270 (from $260), which implies normalized FCF of $11 per share.”

JPMorgan upgrades DoubleVerify Holdings to Overweight from Neutral

JPMorgan upgraded the digital media company after many years on the sidelines.

“Since early 2022, we have remained on the sidelines… even as we maintained our positive assessment of DoubleVerify’s technology and attractive positioning within the ad verification, safety, and performance optimization market.”

JPMorgan upgrades Citizens Financial to Overweight from Neutral

JPMorgan said it sees a slew of positive catalysts ahead for the banking company.

“In addition… it should benefit more than peers from higher markets-related revenues… Citizens should also be positioned to return to increasing its common dividend this year after a three-year pause.”

Wells Fargo upgrades Canada Goose to Overweight from Equal Weight

Wells Fargo said the clothing company is a turnaround story.

“GOOS has quietly begun to inflect their business post a ~24-month reset – with material improvements in product and marketing driving meaningful DTC growth, while wholesale upside now appears more visible.”

Jefferies upgrades Sprouts Farmers Market to Buy from Hold

Jefferies said shares of the health grocery market company are too attractive to ignore following earnings.

“SFM delivered a strong Q2, driven by double-digit comp growth, new store strength, and alignment with consumer demand for quality, health-focused products.”

Macquarie upgrades Nio to Outperform from Neutral

Macquarie said it is bullish on the launch of the company’s Onvo L90 vehicle.

“Onvo L90 is set to address NIO’s core problem: low volumes.”

Jefferies upgrades MP Materials to Buy from Hold

Jefferies said it sees a slew of catalysts ahead for the rare earths company.

“MP shares have roughly doubled following transformational deals with the DoD (supporting scale) and Apple (validating capabilities).”

Bank of America upgrades Unilever to Buy from Neutral

Bank of America said in its upgrade of the personal home-care products company that Unilever’s derating has “gone too far.”

“We believe key risks (weaker consumer and FX) are well flagged… expectations look derisked to us from here.”

Goldman Sachs downgrades Avis Budget to Sell from Neutral

Goldman Sachs downgraded Avis Budget following earnings.

“We raise our PT from $87 to $105… but see 39% downside to our revised price target vs. 1% downside for the rest of our coverage.”

JPMorgan upgrades Itron to Overweight from Neutral

JPMorgan upgraded the water and energy solutions company following earnings.

“We are upgrading ITRI to Overweight from Neutral.”

Piper Sandler upgrades AppFolio to Overweight from Neutral

Piper Sandler said it sees a growth rebound for the property management software company.

“We are upgrading APPF following impressive Q2 results… strong GTM execution, innovation, premium tier mix shift, and consistent new business wins.”

Bernstein reiterates Nvidia as Outperform

Bernstein said it is sticking with shares of Nvidia.

“The datacenter opportunity is enormous, and still early, with material upside still possible.”

Citi upgrades XPO to Buy from Neutral

Citi upgraded the trucking company following earnings.

“XPO is gaining momentum under CEO Mario Harik… service improvement is driving margin expansion.”

Morgan Stanley reiterates Reddit as Overweight

The firm raised its price target on Reddit to $230 per share from $170.

“We raise our ’25/’26 rev by 12%/22%… improvements in ad onboarding, new ad formats, and scaling salesforce highlight long runway for growth.”