
Shares of ad-tech firm Trade Desk TTD.O rise 2.6% to $73.9 premarket
Citi Research raises PT for Trade Desk to $90 from $82
"Our survey found TTD the clear market share leader and best performing demand side platform(DSP) across key qualities including inventory and data" - Citi
Citi said connected TV(CTV) ad macro is healthy with 50% of CTV advertisers expected to increase spend next year and 80% over the next three
29 of 41 brokerages rate the stock "buy" or higher, 10 "hold" and 2 "sell" ; their median PT is $84 - LSEG
Up to last close, stock had fallen 38.8% YTD