Crypto Stocks Rally Again — Trump Media (DJT) Holds Two-Thirds of Its Assets in Bitcoin
TradingKey - On Monday, July 21, U.S. tech stocks pushed the Nasdaq Composite above 21,000 for the first time, hitting a new all-time high. Crypto-linked equities outperformed the Magnificent Seven tech giants, with Trump Media & Technology Group (DJT) rising 6%, and Strategy (MSTR) — which holds over $71 billion in Bitcoin — rebounding 3%.
During trading hours on Monday, DJT announced that its Bitcoin purchases have now reached $2 billion, making the digital asset two-thirds of the company’s $3 billion in liquid assets — aligning with its earlier goal of becoming a Bitcoin-reserve-backed company.
The firm also disclosed plans to continue acquiring Bitcoin and related assets, including a newly announced $300 million options strategy that converts derivative positions into spot Bitcoin holdings.
On the same day, Strategy (MSTR) added 6,220 BTC at an average price of $118,940, spending around $739.8 million.
As of July 21, Strategy now holds a total of 607,770 BTC, with an average cost of $71,756 per BTC, bringing the total value to $71.83 billion.
Crypto Reserves Go Mainstream
With the Trump administration advancing three landmark crypto bills — including the GENIUS Act, CLARITY Act, and the Anti-CBDC Act — and proposing to open $9 trillion in U.S. pension funds (401(k)) to crypto investments, a growing number of U.S. listed companies have followed MSTR’s playbook, adopting Bitcoin and other crypto assets as strategic reserves.
Beyond Bitcoin, Ethereum (ETH), Solana (SOL), and XRP -linked stocks have gained traction — with many outperforming BTC-linked equities in recent sessions.
Market Reaction: Solana and ETH Stocks Lead the Rally
At the time of writing:
- Bitcoin (BTC) traded at $118,835, up 0.38% in 24 hours
- Ethereum (ETH) at $3,839.28, with ETH up over 2%
- Solana (SOL) surged nearly 7% in 24 hours
Among crypto-reserve-linked stocks:
- Upexi (UPXI), a Solana-reserve-focused firm, jumped 33.69%
- SBET, which holds Ethereum as a strategic asset, rose 12%
Analysts believe this latest wave of institutional adoption marks a turning point in the “crypto reserve” narrative, with more firms expected to follow suit in the second half of 2025.
Related Articles
Match Group (MTCH): Cautiously Swiping Right on It
TradingKey - Currently the market dislikes dating app stocks like Match and Bumble, and for a reason. The user engagement has been declining for a while, and the stock has gone nowhere in the last two years.
NEM 2Q25 Earnings Preview
TradingKey - Newmont Corp. will release its earnings for the second quarter of the fiscal 2025 on July 24th after the bell. 2Q25 Earnings per share: $1.15 estimate vs. 2Q24 actual of $0.72 (+60% y/y).2Q25 Revenue: $4.83bn estimate vs. 2Q24 actual of $4.40bn (+10% y/y).jpg)
Best Buy: From Retail to Digital Health: Can Diversification Deliver Surprises?
TradingKey - Best Buy, a leader in consumer electronics retail, boasts a strong brand and extensive store network. Despite tariff and competitive pressures, its diversified revenue and new strategic initiatives like Best Buy Marketplace, advertising, and health tech investments are expected to drive.jpg)
Swiss Franc: Range Trading as the Optimal Investment Strategy
TradingKey - The Swiss Franc faces counteracting bullish and bearish pressures. Given these dynamics, the USD/CHF pair is likely to trade within a range in the near term. In terms of investment strategy, investors should closely monitor the 0.78 low and 0.84 high of this currency pair.
