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HYPEVERSE Introduces the First Virtual K-Pop Idol Group Made for American Audiences

PR NewswireNov 1, 2026 9:00 PM

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SEOUL, South Korea, NEW YORK and LOS ANGELES, Nov. 2, 2026 /PRNewswire/ -- Artists from Japan, the United States, Korea and Europe unite to create a new entertainment multiverse for Gen Z and Gen Alpha. Philandart Studio introduces HYPEVERSE as the first virtual K-pop idol group built for American fans.

HYPEVERSE — “Weirdo” Official Music Video

All five artists speak English at a native level, connecting with fans through their personalities and humor.

Blending pop, anime-inspired fantasy and pet companions, the group opens a multiverse where music connects different worlds. HYPEVERSE invites young fans to see their differences as strengths and believe in the future they can create.

The studio says U.S. fans find its videos fun and entertaining. Comments include "on replay for days now!!" and "I love the song and can't wait to see more of the group's success!"

Released October 7 through Universal Music Korea, the pre-debut single "Weirdo" celebrates individuality and the freedom to love what you love.

HYPEVERSE earned the Next Icon award as "Most Anticipated Virtual Idol of 2027" in the topceleV News Awards 2026, presented by Korea's No. 1 virtual entertainment media outlet.

Top K-pop producers, world-class virtual production and advanced AI technology bring its expanding universe to life.

"We want to create content that inspires young people to stay hopeful and creative in the age of AI." — Simon Shin, founder of Philandart Studio

Watch: https://youtu.be/QN9EsXNnKkw
Press: manager@philandart.com

HYPEVERSE — “Weirdo” (Philandart Studio)

Disclaimer: The information provided on this website is for educational and informational purposes only and should not be considered financial or investment advice.

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