Last year, Philip Morris International Inc generated 23.80B USD for its biggest-performing segment, Combustible products. The European Union made the largest contribution, accounting for 9.30B USD last year.

By Business

Revenue

Proportion

Annual

Annual

Quarterly

Combustible products

Smoke-free

Reduced-risk products

Other

FY2025

FY2024

FY2023

FY2022

FY2021

FY2020

FY2019

FY2018

Combustible products

23.80B(58.54%)

23.22B(44.76%)

22.33B(47.11%)

21.57B(52.09%)

22.19B(66.22%)

21.87B(61.56%)

24.22B(68.43%)

25.53B(86.17%)

Smoke-free

16.85B(41.46%)

14.33B(27.62%)

12.54B(26.44%)

9.92B(23.95%)

5.61B(16.74%)

6.83B(19.22%)

5.59B(15.79%)

4.10B(13.83%)

Reduced-risk products

--(--)

14.33B(27.62%)

12.54B(26.44%)

9.92B(23.95%)

5.61B(16.74%)

6.83B(19.22%)

5.59B(15.79%)

--(--)

Other

--(--)

101.00M(0.30%)

--(--)

By Region

Revenue

Proportion

Annual

Annual

Quarterly

European Union

East Asia & Australia

Asia

Middle East & Africa

Latin America & Canada

Eastern Europe, Middle East & Africa

FY2018

FY2017

FY2016

FY2015

FY2014

FY2013

FY2012

FY2011

European Union

9.30B(31.39%)

8.32B(28.93%)

8.16B(30.59%)

8.07B(30.11%)

8.84B(29.69%)

8.60B(27.54%)

8.53B(27.17%)

9.21B(29.62%)

East Asia & Australia

5.58B(18.84%)

6.37B(22.17%)

4.29B(16.06%)

--(--)

Asia

4.66B(15.72%)

4.42B(15.36%)

4.40B(16.47%)

8.20B(30.62%)

8.73B(29.32%)

10.50B(33.64%)

11.20B(35.69%)

10.71B(34.42%)

Middle East & Africa

4.11B(13.89%)

3.99B(13.87%)

4.52B(16.92%)

--(--)

Latin America & Canada

3.06B(10.32%)

2.94B(10.23%)

2.84B(10.65%)

3.16B(11.79%)

3.28B(11.01%)

3.35B(10.74%)

3.32B(10.58%)

3.30B(10.61%)

Eastern Europe, Middle East & Africa

2.92B(9.86%)

2.71B(9.43%)

2.48B(9.31%)

7.36B(27.48%)

8.92B(29.97%)

8.77B(28.08%)

8.33B(26.55%)

7.88B(25.34%)